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Head of Marketing & Communication - MAI

Location:

Dubai, AE

Work Site: Onsite

Duration: Permanent / Unlimited

Date: Feb 25, 2026

Two billion people eat food every day that was produced with Bühler equipment. One billion people drive vehicles whose parts were manufactured with our machines. Bühler aims to balance humanity, nature, and the economy in every decision as it develops solutions that unlock sustainable business opportunities in the global food, feed, and mobility industries. We strive to create innovations for a better world, with a special focus on healthy, safe, and sustainable solutions. Therefore, we team up with customers, start-ups, multinationals, and academia to accelerate impact together.

Summary

Buhler Group in Dubai, UAE is looking for a skilled professional to join our team as Head of Marketing & Communications for Middle East, Africa and India (MAI) region. This position will be responsible to spearhead the development and execution of a comprehensive marketing and communications strategy cross the region while ensuring its alignment with the company’s business objectives.

As Head of Regional Marketing & Communications for the region, you own the complete marketing agenda for MAI - analyzing markets, developing positioning, building demand generation programs, and executing integrated campaigns across digital, events, and partner channels. You balance corporate alignment with local market needs, ensuring both strategic coherence and practical impact.

Job Responsibilities

Devise and drive comprehensive marketing strategies that contribute to achieve the company’s business objectives within the region.
Develop regional marketing strategies and oversee their end-to-end execution to achieve business objectives within the region.
Manage the full spectrum of marketing activities including market analysis, positioning, demand generation, channel programs, events, digital marketing, and performance optimization.
Support relevant teams across the different business units in conducting market research and competitive analysis, leveraging insights to inform and guide strategic directional choices.
Lead, inspire, and develop the regional marketing team, nurturing talent and fostering a culture of innovation and excellence.
Employ a data-driven approach to strategy creation, harnessing customer insights and analytics to refine marketing tactics.
Plan and administer the marketing budget, ensuring optimum allocation of resources for maximum impact.
Partner with Corporate Communications on regional media relations and stakeholder engagement, ensuring local communications align with corporate messaging frameworks and strategic priorities, and serving as the bridge between corporate brand strategy and regional market execution, ensuring global consistency while delivering local relevance.
Lead the company’s regional application of brand messaging, ensuring communications reflect our regional strategic priorities and market development needs while remaining fully aligned with global brand guidelines.
Assess marketing campaign ROI, utilizing performance metrics to recalibrate tactics for enhanced results (e.g. leads, opportunities, engagement, conversion rates, cost per acquisition, etc.).

Qualifications

Bachelor’s degree in Marketing, Business, or a related field; Master degree would be an added advantage.
Minimum 8 years of experience in marketing, with at least 2 years in a managerial/senior role.
Demonstrated expertise across the marketing spectrum - from strategic market analysis and positioning to tactical campaign execution, with proven ability to integrate multiple channels and touchpoints into cohesive programs.
Fluent communication skill in English.
Knowledge in Arabic or French languages would be an added benefit.

At Bühler we are not only offering working opportunities and international exchange of like-minded professionals. We are more than just a global company. Our value proposition to transform the way companies feed and move the world, is driving positive change in the industries in which we operate globally. Become a part of a dynamic environment that combines your drive for innovation with a world of possibilities. Joining us means embracing a shared purpose of creating innovations for a better world while becoming part of a company that is dedicated to your success.

As a global organization, we embrace the diversity of our global workforce. At Bühler, you will collaborate with professionals from around the world, each bringing in a unique perspective to the table. It is a business priority for us to harness the diversity of our global workforce and include them in their uniqueness to create a culture of belonging guided by our TOP values – Trust, Ownership and Passion. Embark on a journey that combines the excitement of global collaboration with the reassurance of a welcoming workplace.

Let’s create impact together!

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