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Area Sales Manager - Milling

Location:

Lagos, NG

Work Site: Onsite

Duration: Permanent / Unlimited

Date: Jun 8, 2026

Two billion people eat food every day that was produced with Bühler equipment. One billion people drive vehicles whose parts were manufactured with our machines. Bühler aims to balance humanity, nature, and the economy in every decision as it develops solutions that unlock sustainable business opportunities in the global food, feed, and mobility industries. We strive to create innovations for a better world, with a special focus on healthy, safe, and sustainable solutions. Therefore, we team up with customers, start-ups, multinationals, and academia to accelerate impact together.

Summary

Buhler Group in Lagos, Nigeria is looking for an Area Sales Manager – Milling Solutions to expand our market presence across Ghana, Liberia, Nigeria, Sierra Leone, and The Gambia. This role is responsible for developing and executing regional sales strategies, managing the complete sales cycle, building strong customer relationships, and delivering tailored milling solutions that create customer value. The position works closely with cross-functional teams, represents Buhler in the market, identifies new business opportunities, and contributes to sustainable growth through consultative selling and market development.

Job Responsibilities

• Develop and execute the regional sales strategy for Bühler's Milling Solutions across West Africa.
• Manage the full sales cycle from business development to contract closure and handover.
• Drive new business opportunities, grow strategic accounts, and build a sustainable sales pipeline.
• Understand customer needs and deliver value-driven milling solutions using Bühler's technologies and services.
• Prepare proposals, tenders, commercial offers, and business cases in collaboration with internal teams.
• Lead commercial negotiations and secure profitable business agreements.
• Build strong customer and stakeholder relationships while monitoring market and competitor trends.
• Maintain accurate sales forecasts, CRM records, and account plans.
• Collaborate with cross-functional teams to ensure successful project execution and customer satisfaction.
• Represent Bühler at customer visits and industry events, with frequent travel across the assigned West African markets

Qualifications

• Bachelor's degree in Engineering, Food Technology, Milling Science, Business, or a related field.
• Minimum 8 years of experience in sales, business development, or key account management within industrial equipment, food or grain processing, or a related industry.
• Proven success in solution selling, strategic account management, contract negotiation, and new business development.
• Strong understanding of milling technologies, customer operations, and commercial value creation.
• Excellent communication, stakeholder management, and presentation skills.
• Proficiency in CRM tools and Microsoft Office.
• Fluent in English; French or regional language skills are an advantage.
• Willingness to travel frequently across West Africa.

At Bühler we are not only offering working opportunities and international exchange of like-minded professionals. We are more than just a global company. Our value proposition to transform the way companies feed and move the world, is driving positive change in the industries in which we operate globally. Become a part of a dynamic environment that combines your drive for innovation with a world of possibilities. Joining us means embracing a shared purpose of creating innovations for a better world while becoming part of a company that is dedicated to your success.

As a global organization, we embrace the diversity of our global workforce. At Bühler, you will collaborate with professionals from around the world, each bringing in a unique perspective to the table. It is a business priority for us to harness the diversity of our global workforce and include them in their uniqueness to create a culture of belonging guided by our TOP values – Trust, Ownership and Passion. Embark on a journey that combines the excitement of global collaboration with the reassurance of a welcoming workplace.

Let’s create impact together!

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